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Mister Leonard
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・ Mister M
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・ Mister Majestic
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Mister Leonard : ウィキペディア英語版
Mister Leonard

Mister Leonard was a leading Canadian women's sportswear company. It was founded in 1965, by Leonard Wasser and Sam Gertner, growing out of their previous company Pantman.〔Strauss,Marina. "Mister Leonard Bows out of Rag Trade." The Globe and Mail,12/9/1999.〕 Mister Leonard grew to become one of the country's leading apparel manufacturers, at its prime doing 90 million plus in annual sales, and becoming the largest garment employer in the city of Toronto.〔Rojo, Oscar. "Cut Expenses Save Staff, firm says." Toronto Star, May 10, 1993.〕 The company also was amongst the first Canadian manufacturers to set up production in Hong Kong.〔 A rapidly changing economic and retail environment, coupled with founder Sam Gertner's increasing health problems in the late 20th century put a difficult strain on the company and in 1999 Sam Gertner decided to shut down the company.
==Early years==
Mister Leonard evolved out of a previous partnership between Sam Gertner, Syd Stein, and Leonard Wasser in the Company Pantman. Pantman manufactured men's styled fly-front pants for women. A concept so foreign at the time that one confused model employed by the company famously zipped them up with the zipper on the back.〔 In 1965, Wasser and Gertner left to form Mister Leonard, receiving their first order from Eaton's.〔Millstein, Alan. "Mister Leonard's Survival Instinct." Bobbin, September 1993.〕 Mister Leonard saw Gertner and Wasser branching out from manufacturing solely women's pants, to skirts, jackets, blouses and sweaters. The company split its clothing into several lines including Mister Leonard, Garey Petites, Lauren Jefferies, and Pant Man.〔 Mister Leonard based its operation out of 431 King Street, home to its corporate office and factory. Mister Leonard goods were featured in both retail chains, including Eatons, Simpsons (department store), and Woodward's as well as independent stores across the nation. Independent stores would end up providing the company with well over 75 percent of its business, with the line doing extremely well in small towns across the country.〔Carter, Joyce. "Affordable Fashion Maker Major Metro Employer." Globe and Mail, December 10, 1992.〕 Key to the company's growth were trade tariffs preventing competition from abroad.〔 As well, the company thrived due to Gertner's tenacity and reputation as a tough deal maker, earning him the nickname the "Iron Fist".〔 Prior to free trade, the company had working relationships and exchanged data with US sportswear makers Liz Claiborne, Jones Apparel Group, and Chaus. Mister Leonard also found themselves combining fabric orders with their Seventh Avenue counterparts, in order to meet minimum yardage requirements for fabric purchases.〔

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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